UNDERWEAR AFFICIANDO ANDREW CHRISTIAN BRINGS SOME SWEDISH FLAIR TO HIS NEW ADVERTISING CAMPAIGN

Contact: Jeff White / Cathy Bluem
Andrew Christian, Inc.
PromotionsStaff@AndrewChristian.com

MASSAGE YOUR SENSES WITH THREE OF SWEDEN'S HOTTEST MALE MODELS

Los Angeles, CA - Celebrity fashion designer Andrew Christian has gone international with his newest advertising campaign recruiting some of the hottest boys from Sweden and inviting them to come shoot for his new "Show-It" Technology 2.0 line. Models Kevin, Max and Martin show that Sweden has some perfectly sculpted bodies that have been waiting to be shown to the world.

The photoshoot, shot over 3 separate days at the Andrew Christian world headquarters in Los Angeles, CA by photographer Gregory Frye, debuts the newest Andrew Christian underwear line "Show-It Technology" The line features a comfy cup that gently lifts and presents a man's best assets and comes in brief, boxer-brief, jock underwear styles and swim trunks and bikini cuts.

L to R: Martin and Kevin in Show-It Swim Trunk; Kevin in Show-It Jock (top bunk) and Martin Show-It Brief (bottom bunk); Kevin and Max in Show-It Brief

More Andrew Christian Photos Available Here.

About Andrew Christian
Since it’s inception in 1997, Andrew Christian has been producing contemporary collections of urban inspired menswear that can be found in exclusive boutiques around the world. His “uber-trendy” printed and custom woven men’s and women’s underwear have helped Andrew Christian become a household name and allowed the brand to expand to department stores and larger exclusive retailers. Andrew Christian has been featured in numerous photo shoots and featured on the Janice Dickinson Modeling Agency. In 2009, Andrew Christian, has risen to a new level competing in BRAVO’s new fashion series “The Fashion Show,” where millions will be able to see what Andrew Christian can bring to the world of fashion.

AndrewChristian.com

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